WHAT ARE THE WINE ROADS AND LOCAL PRODUCE
The idea of "wine roads and typical products"It stems from the need to enhance the excellence in production territories.
It is marked routes and advertised with special signs of particular interest from the point of view of natural, cultural and rural, which allow an offer culinary and integrated tourism.
These paths wind through vineyards and cellars of individual farms or associated open to the public and producers of local products and constitute an instrument through which the areas concerned and their production may be disclosed, sold and enjoyed in the form of tourist offer.
Thanks to this particular type of supply, along the "Roads", develop reception and hospitality activities, including tasting of farm products and the organization of recreational, cultural and educational.
From a formal point of view, the "Roads" are organized in voluntary associations for the promotion of food and wine tours and related activities are planned, approved and regulated by the National Law n. Of July 268 27 1999.
an "Wine Road"Tourism is a regional system that offers products and services directly or indirectly linked to the product of the route object.
Food and wine tours that develop mainly affecting small towns and rural hilly.
Along this route are connected cellars, farms, restaurants and small villages.
It is almost always spoken of wine, but in Italy we have "Wine routes","flavors roads","wine roads and roads of","Routes of wines and flavors", and so on ….
Food and wine tourism is a cultural phenomenon tied to the development of the area, the preservation of cultural heritage, the enhancement of wine production and typical offering tourists moments of strong emotion and cultural enrichment.